Category: gnsmmd

  • Wyoming Enacts Broadband Internet Service Exemption

    first_imgA Wyoming sales and use tax exemption has been authorized for broadband internet service infrastructure.Broadband Internet Service ExemptionSales of equipment to a telecommunications service provider, a video programming service provider, or provider of internet access is exempt as long as it is used to provide broadband internet service in an unserved area.“Equipment” excludes property sold or leased to a customer of the provider. The exemption terminates July 1, 2024.Ch. 59 (H.B. 97), Laws 2019, effective July 1, 2019Login to read more on CCHAnswerConnect.Not a subscriber? Sign up for a free trial or contact us for a representative.last_img read more

  • Time for States to Put the Pedal to the Metal on Self-Driving Car Taxes

    first_imgIt’s not a question of “if” states will pass a self-driving car – or autonomous vehicle (AV) – tax; it’s a question of when.  The majority of states have laws on their books about the operation of self-driving vehicles.  But very few have addressed any of the related tax concerns.  That’s likely about to change.What is Considered a Self-Driving Car?There are 5 different automation ratings for self-driving cars.  The higher the rating, the more automated the vehicle is.  The levels are:Level 1 – Driver Assistance: the driver performs all duties, except the vehicle helps steer or speed up/down;Level 2 – Partial Automation: the vehicle helps with one or more systems, and the driver does the rest;Level 3 – Conditional Automation: the vehicle does everything, but the driver helps when necessary;Level 4 – High Automation: the vehicle does everything, but not in all conditions; andLevel 5 – Full Automation: the vehicle does everything in all conditions.Right now there are no fully automated (Level 5) vehicles legally driving on the American roads.  But, there are some partially automated (Level 2) vehicles already on the roads. What’s the ETA on Self-Driving Cars?The technology for self-driving vehicles has been accelerating at a very rapid rate.  Just last month Elon Musk stated that Teslas will be fully autonomous next year.  Granted, Musk has made this claim before and not delivered.  But, most other car makers have given estimates that are not far behind.  The majority of car makers are expecting to have self-driving cars on the roads between 2021 and 2025.  The expectation is that most of these will be high automation (Level 4) vehicles.Slow Down:  Why Do We Need Self Driving Taxes?The emergence of self-driving cars is a national concern, but will likely affect cities particularly hard.  Many cities are dependent on revenue brought in by cars.  Their budgets rely on money generated by:gas and fuel taxes;parking and traffic tickets;parking revenue; andlicense and registration fees.Next Gas Station:  612 Miles AheadAutomakers are not only focusing on self-driving technology.  They are also focusing on efficiency.  As autonomous cars become more efficient, they will be less dependent on gas.  Most self-driving cars are expected to use electric drivetrains.  So, the local, state and federal gas tax revenue will soon dry up.Downshifting on Tickets and ParkingSelf-driving cars will not get traffic tickets.  They will not get parking tickets, either.  They won’t make the mistakes that human make.A real concern is that they won’t park in cities at all.The artificial intelligence controlling the self-driving vehicle will do whatever is most cost-efficient.  And that will lead to a lot of empty parking garages.No More Bad Drivers’ License Photos?Licensing fees will likely become another area of declining revenue.  If a self-driving car doesn’t have a gas pedal or a steering wheel, does the person inside even need a license?  Would a child as a sole passenger need a license?  Or a blind person?So many questions that still need answering.  It’s clear that licensing revenue appears to be at serious risk.Self-driving cars will still use the roads.  But much of the tax money currently generated to maintain those roads will go up in smoke.  As self-driving cars begin to fill our streets, they will create huge potholes in city budgets.Green Lighting Taxes on Self-Driving CarsBefore states can even begin to tackle how to tax self-driving cars, they need to address self-driving laws in general.  Many states do not yet have any laws at all on autonomous vehicles passed yet. States need to pass laws, including:safety standards;licensing requirements;registration requirements;insurance requirements;liability requirements; anddefinitions.Passing tax laws without having the groundwork for self-driving vehicles in place could create a lot of difficulties.Caution:  Pass With CareEverybody does not agree on the best way to tax self-driving vehicles.  If different states apply different laws, road tripping could soon become a nightmare.Are Net Rider Fares the Most Fair?In September 2018, California passed a law allowing San Francisco to impose a tax on rides from automated vehicles.  The automated vehicle tax would apply to rides originating in San Francisco at a maximum rate:of 1.5% of the net rider fare when a passenger shares a ride; and3.25% when a passenger does not share a ride.This tax would apply to rides as a service, not all self-driving vehicles.  San Francisco voters would have to approve this law in November 2019 before it could go into effect.The Mileage Tax Gets Some TractionOther states have looked at imposing a tax on autonomous vehicles based on their mileage.  This type of tax is referred to as a vehicle miles traveled (VMT) tax.  Bills have been introduced with taxes ranging from 1 cent per mile to 2.5 cents per mile.But there are road blocks.  Critics of the VMT approach fear that the autonomous vehicles would not pay for parking as a cost-saving measure.  Instead, they would drive around and intentionally create traffic jams to limit their mileage when not in use.Parking charges would cost more than the cost of just circling around the block endlessly for hours.  And, if a mileage tax is enacted, staying on the roads, but traveling less miles would make the most economic sense for the autonomous car.  The roads could become congested with empty cars trying to avoid parking costs and mileage taxes.One of the most common arguments against the VMT tax are privacy concerns.  Critics are worried that it would allow the government to track the movement of drivers.Others think the VMT is a good starting point.  The Eno Center for Transportation supports a national VMT tax as a baseline.  They would like to see it with additional charges based upon the type of vehicle, number of passengers, and other factors.Buckle Up for the FutureThe economic consequences of self-driving vehicles are still hypothetical.  No one quite knows how they will really be used.  Will they mainly be used as a transportation service?  Or, will people still buy and own their own cars?  Will the decrease in needed traffic enforcement balance out with road maintenance needs of ruts being fixed because the AI cars all travel the exact same path in the road?  There are numerous questions to consider.Not knowing how much tax money will be lost or how many expenses will go away or what new expense will pop up creates a difficult budgeting problem.  However, the one thing most people agree on is that self-driving car tax laws need to be considered now.Noelle ErberLogin to read more on CCHAnswerConnect.Not a subscriber? Sign up for a free trial or contact us for a representative.last_img read more

  • Feature: Five years after the Deepwater Horizon disaster, scars linger

    first_imgPodcast: Marcia McNutt, former director of USGS, brings her perspective on the disaster Editorial: “A community for disaster science” Five years after the worst accidental marine oil spill ever, scientists are untangling how the explosion of the Deepwater Horizon oil rig has left its mark on the Gulf of Mexico. In the Louisiana marshlands, they are finding signs of continued damage and remarkable resilience. Although oil is visible only in spots, toxic residues could linger for decades. Organisms from bacteria to dolphins show signs of the oil’s effects. Yet fish appear to be flourishing, brown pelican numbers have remained steady, and insects seem to be on the rebound. Scientists wonder whether the worst has passed, or surprises lie ahead.To read the full story, see the 3 April issue of Science.Related content:Sign up for our daily newsletterGet more great content like this delivered right to you!Country *AfghanistanAland IslandsAlbaniaAlgeriaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBolivia, Plurinational State ofBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongoCongo, The Democratic Republic of theCook IslandsCosta RicaCote D’IvoireCroatiaCubaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and Mcdonald IslandsHoly See (Vatican City State)HondurasHong KongHungaryIcelandIndiaIndonesiaIran, Islamic Republic ofIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKorea, Democratic People’s Republic ofKorea, Republic ofKuwaitKyrgyzstanLao People’s Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab JamahiriyaLiechtensteinLithuaniaLuxembourgMacaoMacedonia, The Former Yugoslav Republic ofMadagascarMalawiMalaysiaMaldivesMaliMaltaMartiniqueMauritaniaMauritiusMayotteMexicoMoldova, Republic ofMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorwayOmanPakistanPalestinianPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalQatarReunionRomaniaRussian FederationRWANDASaint Barthélemy Saint Helena, Ascension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzania, United Republic ofThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuela, Bolivarian Republic ofVietnamVirgin Islands, BritishWallis and FutunaWestern SaharaYemenZambiaZimbabweI also wish to receive emails from AAAS/Science and Science advertisers, including information on products, services and special offers which may include but are not limited to news, careers information & upcoming events.Required fields are included by an asterisk(*)Sidebar: “Critics question plans to spray dispersant in future deep spills”last_img read more

  • Kumble wants strict anti-corruption measures in CLT20

    first_imgWith the shadow of spot-fixing scandal looming large over Champions League Twenty20 beginning in Johannesburg on Friday, former India captain Anil Kumble on Thursday said ICC and CLT20 organisers should ensure strict anti-corruption measures during the 12-day event.The Royal Challengers Bangalore captain termed the recent fixing scandal involving three Pakistani cricketers – captain Salman Butt and pacers Mohammad Asif and Mohammad Aamer – as a “major issue” but said the game has the power and ability to withstand such crisis.”Yes, this is a major issue that has happened but cricket is larger than any individual. Whatever we are today is because of the game. Just because of couple of bad apples you can’t see everyone with suspicious eyes,” Kumble said on the eve of the show-piece event.”But having said that you need to be vigilant as any game is susceptible. I am sure the International Cricket Council and the (CLT20) organisers will be very cautious on this matter and cricket will be played here in a highly competitive atmosphere,” he added.Under the watchful eyes of the ICC’s Anti-Corruption and Security Unit (ACSU), the glitzy CLT20 will begin at the Wanderers on Friday with the Indian Premier League side Mumbai Indians taking on local team Highveld Lions in the opening encounter.Interestingly, Kumble might have bid adieu to the international cricket nearly two years back but the same zeal and passion still exists in him as the old warhorse said he bowls his best every time.”I am really enjoying playing competitive cricket for a month or one-and-a-half month. So, I devote all my energies and ensure that I compete well because I know when I am enjoying the competition I bowl my best,” the veteran tweaker said.advertisementAsked if he still misses playing for the country, Kumble said, “I think, I have done my bit for India. I am extremely satisfied with what I have achieved playing for India.Kumble, however, hinted at continue playing in the Indian Premier League if his body permits.”I think IPL is another extension of going out there and enjoying yourself and also to keep going the passion of playing cricket. I am really enjoying playing 20-over cricket because it does not take much out of your body.”It (IPL) gives a motivation to remain physically fit so that I can compete against the younger lot. At the moment my body is good and I am enjoying it but it’s still a long way to go,” Kumble said.Keen to end his three-year contract with the RCB on a glorious note, a physically and mentally fit Kumble said, “I have had a decent run getting into the preparation mode for the Champions League.”I have been training for the last one month although I didn’t have too much match practice. But in the couple of practice games we played here, the ball came out well from the hand. I am really looking forward to finish off my three-year association with Royal Challengers on a high.”The RCB skipper, however, said that achieving the target would not be a cake-walk and their opening match against Guyana would be crucial.”All the groups are tough and in T20 you can’t predict anything. So we wanna get into the tournament in a confident mood. We have done well in practice games but if we can pull together in the first couple of games we will be on the track.The start is important,” Kumble insisted.He also agreed with Sri Lankan spin legend Muttiah Muralitharan, who recently said that the tracks in South Africa at this time of year will suit the slow bowlers.”It’s the start of the season here. There is not much water on the field as they are still waiting for the first rain. The wicket is pretty dry and will be on the slower side.”Spinners will definitely come into action. Spinners have always done well in Twenty20 matches,” Kumble said ahead of their opening encounter against Guyana here on Sunday.last_img read more

  • Vaishnavi, Jagadeesh & Aakarshi selected for Junior Badminton

    first_imgNew Delhi, Sep 27 (PTI) Vaishnavi Reddy, Jagadeesh Kalaga and Aakarshi Kashyap have been selected to represent India in the Badminton Asia U-15 & U-17 Junior Championships to be held at Kudus, Indonesia from October 5th to 9th. According to Badminton Association of India (BAI) rankings, Vaishnavi, the brand ambassador of PNB MetLife Junior Badminton Championship, is at number 3 with 1397 ranking points in Girls Singles Under-15 category. Aakarshi Kashyap, who lifted twin titles in National Girls Under-15 & Under-17 categories, is at rank 1 with 2147 ranking points. Jagadeesh, the National Boys Under-17 champion, moved up to rank 4 with 1667 ranking points. He also secured the coveted PNB MetLife badminton scholarship 2016 which has provided him with valuable support for his training, equipment and other expenses. All the three talented youngsters is attending the National coaching camp from September 20th to October 2nd at BBD UP Badminton Academy, Lucknow to prepare for the International tournament. In April, PNB MetLife Junior Badminton Championship announced National winners in 10 categories along with providing badminton scholarship to 16 talented under-privileged children to help them pursue the sport and develop necessary skills. The tournament, held in 8 different cities of India, promoted badminton at the grassroots level by reaching out to around 5800 young shuttlers. PTI ATK ATKlast_img read more

  • 10 Simple Web Copywriting Tips for Increasing Conversions

    first_img Topics: Landing Page Copy Originally published Mar 23, 2015 2:00:00 PM, updated July 28 2017 Web copy is often the difference between visitors and leads, and leads and customers. It plays an integral role for consumers at every stage of the buying cycle, from awareness to decision making and advocacy.Most marketers can identify poor web copy when they see it. Why? Because poor web copy doesn’t read smoothly, stir emotions, influence behaviors, or make explicit calls to action—it feels purposeless—and that’s just bad marketing. And yet, web copywriting is a strategy that sometimes falls by the wayside, overlooked for other site priorities like gated content, video, design, and functionality.Download our free marketing tool that helps you generate more leads and learn about website visitors.Perhaps you’ve spent a good deal of time and money on all that other jazz, but don’t rest on your laurels. If it’s time to step up your web copy game, the ten following tips will help you increase conversions on your website and ultimately close more business.1) Be clear“Clearness is secured by using words that are current and ordinary.” – Aristotle. If you wouldn’t use a phrase in a personal conversation with a customer, then don’t use it in your web copy. Clarity is the key to mutual understanding between you and your customers.2) Be conciseEvery single word used in your web copy should add value for the reader and act as a critical part of your argument or purpose. Cut out excessive language whenever possible and aim for an average sentence length of about 16 words.3) Make it about themAs straightforward as this seems, many companies fail to reflect this principle in their web copy. Instead of saying “We do inbound marketing” try something like “Increase your web traffic and leads with irresistible content.”4) Break up the page with subheads and bulletsA study from the Nielsen Norman Group found that 79% of readers skim, while only 16% read every word on a page. Breaking up your page with subheads and bullets will make it easier for those 79% to digest the copy—and ultimately take a desired action—on your website.5) Avoid overuse of buzzwordsIt’s one thing to ensure the inclusion of certain keywords you want to drive traffic for, but don’t cut off your nose to spite your face. Overuse of buzzwords and industry jargon clouds clarity and damages concision.6) Don’t overlook microcopyMicrocopy is the text that doesn’t seem to come up in conversation very often. It may be the label on a form field, a tiny piece of instructional text, or even the words on a button. But it’s little details like these that can make or break the user experience on your website.7) Craft a compelling call to actionDon’t betray your web copy by leaving its reader without a clue for what to do next. The call to action (CTA) is one of the most important aspects of web copywriting and, as such, it can be one of the most difficult to master. I recommend subscribing to the email list on to receive regular emails about A/B-tested marketing campaigns (yes, CTAs are included).8) Gauge the competitionBe aware of the web copy your direct competitors are using. How do they present their products and services to consumers? What features and benefit claims do they make? What CTAs do they use (and on which pages) to drive traffic through to the bottom of the funnel?9) Know your audienceMore specifically, know their pain points and address them in your web copy. Figure out why people buy your product or service, how they buy it, what they use it for, and what really matters to them.10) Revise and optimizeExperiment with changing fonts, colors, and graphic placements within your web copy to learn how to most effectively drive people to your desired action. Revision and optimization should be a regular practice for your copywriters.Web copywriting is a talent that few possess, but that doesn’t mean it can’t be taught. At DigitalRelevance, we understand the importance of using effective web copy to influence specific behaviors and increase conversion rates.For more copywriting tips, check out the free webinar, “How to Become a World-Class Web Copywriter.” It’s the same presentation we use to train our very own web copywriters, so you know it’s good stuff.  Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

  • 8 BuzzFeed Long Reads With Seriously Compelling Stories

    first_imgMost of the content I read online is short and sweet — and for the most part, I like it that way. While skimming articles on my commute or between meetings, it’s nice when the author gets right to the point. But when I have the time, there’s something really special about getting totally engrossed in a gripping, detailed, spun-out story.That’s what a great long read does. There are a few outlets that publish amazing, well-researched, canonical stories; among them The New Yorker, The Atlantic, and BuzzFeed.Yup, you read that right. Although widely known for feel-good, GIF-heavy, and sometimes quite silly content, BuzzFeed’s editorial staff actually does long stories really, really well.Below are some of our favorite BuzzFeed long reads. These are examples of great storytelling that anyone — marketers, content creators, and just curious humans — can appreciate and learn from. Enjoy.Download Now: 6 Free Blog Post TemplatesThe 8 Best BuzzFeed Long Reads1) 36 Hours on the Fake Campaign Trail With Donald TrumpEven though Donald Trump has only ever toyed with the idea of running for office, he still travels the country giving what might be best described as pep talks about his political ambitions. Why bother, especially when he doesn’t really have an interest in running for office?In this long read, BuzzFeed’s McKay Coppins spends some quality time with Trump as he travels on his private jet (with gold-plated seatbelts) from New Hampshire to his 17-acre Florida estate. Read the full story to learn how Trump feels about his “fake” campaign, how he got nudged into politics in the first place, and how he feels about the press.Image Credit: BuzzFeed2) The Vocal Life CoachWhat do pop stars like Katy Perry, Ariana Grande, and Vanessa Hudgens have in common? They share one of America’s most in-demand vocal coaches, Eric Vetro, who’s been in the industry for over 30 years. Although Vetro’s main job is to help singers work on proper technique and maintain their beautiful voices, he isn’t just a voice teacher to them. He’s a friend, a mentor, and an extremely positive personality, which is a big part of why he’s become so successful. In this long read, we’re taken through the story of how Vetro built his success, the state of the vocal teaching industry, and what it’s like to work with Hollywood actors, Broadway singers, and pop stars.Image Credit: BuzzFeed3) Can You Die From a Nightmare?Ever dreamt that you were in such imminent danger that you needed to escape your bedroom by jumping out the window — and then woken up screaming, crouching on top of your desk by the window, about to take the plunge? Doree Shafrir has — and it was terrifying. Unfortunately, she’s had many, many other dreams just as scary, bizarre, and sometimes even violent. But it wasn’t until she read a tragic New York Times news story about a 35-year-old man named Tobias Wong who committed suicide in his sleep (despite having no history of mental illness) that she realized she might be dealing with something called “night terrors.” In this BuzzFeed long read, Shafrir shares stories of her own bad sleeping experiences and dives into the science of sleep disorders.Image Credit: Adam Setala for BuzzFeed4) How I Escaped a Kidnapping Attempt in YemenGregory Johnsen fell in love with the Middle East in college, thanks to a series of study abroad programs and many return trips for leisure, then graduate school, and then finally, his job as an American journalist. Of everywhere he’d visited, though, Yemen was his favorite — and in 2014, his editors agreed to send him there in exchange for three great stories upon his return. He got his stories, alright. In this long read, Johnsen recounts how an innocent trip to a local café turned into a nightmare that almost cost him his life.Image Credit: BuzzFeed5) Training, Tanning, and Branding With the Bikini Bodybuilding Stars of InstagramThere’s bodybuilding, and then there’s bikini bodybuilding: a newer style of competition that’s opened up the world of weightlifting to female athletes who want to promote positive body image in a more attainable, approachable way. Ashley Kaltwasser is one such athlete. At 26 years old, she’s not just a bikini bodybuilding champion — she’s also something of an Instagram celebrity, and has experienced all the pros and cons of public exposure. In this long read, Amanda Shapiro tells Kaltwasser’s story in the context of today’s social media trends.Image Credit: BuzzFeed6) The Girl Who Survived the Brain-Eating AmoebaBefore Kali Harding got to the hospital, her parents thought it was the flu. But her 103-degree fever wasn’t responding to medication, a spinal tap ruled out meningitis, and her eyes were rolling back into her head.It was a sample of cerebrospinal fluid that came back with the verdict: Kali had a “brain-eating amoeba” — a parasite found in fresh water and mud that can enter a person’s brain directly by way of their nasal passage. The survival rate for this particular organism? One percent. In this long read, Peter Smith recounts the miraculous story of Kali’s survival and the state’s hunt for the parasite’s origin in the local water system.Image Credit: BuzzFeed7) I Had a Stroke at 33″I am trapped in my brain.””My memories are mixing with imagination.”When Christine Lee had a stroke on New Year’s Eve, these are things she wanted to say, but couldn’t. She’s lost her voice and her words. When she finally got to the hospital, she was 40 years younger than everyone else in the stroke unit. In this tragic and fascinating story, Lee recounts what it was like to experience a stroke and how it affected her thoughts, her movements, her relationships, and her life in the months and years afterward — the good and the bad.Image Credit: BuzzFeed8) Why I Bought a House in Detroit for $500When he was 23 years old, Drew Philp bought a house — a fixer-upper, you could say. In a city where abandoned houses and buildings are commonplace and young people are flocking to other, more prosperous cities, Philp decided not only to stick around Detroit, but to invest in it. In this long read, learn the story of how one man took what he called “an American vision of torment” and created a home.Image Credit: BuzzFeedWhat are your favorite long reads (BuzzFeed or not)? Share them with us in the comments below. Storytelling Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Apr 13, 2015 8:00:00 AM, updated July 28 2017last_img read more

  • How to Create Shareable Content: 46 Tips From the Experts [Infographic]

    first_img Topics: Content Creation Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Jan 20, 2016 6:00:00 AM, updated February 01 2017 It’s not enough just to write some content, publish it, and cross your fingers it does well. Most experts have found it takes a lot of thinking, strategizing, and optimizing to create content that your audience not only reads, but shares with their networks and links back to on their websites.SEO Expert Steve Wiideman, for example, recommends starting with question-based keywords and prioritizing them by search volume. Erika Heald, VP & Head of Content at Highwire PR, finds that putting together an editorial calendar at the beginning of each quarter makes it easier to vary the types of content she and her team publish. Ryan Hoover, Founder of ProductHunt, reminds us that it’s all about being authentic and adding value to the conversation.Venngage asked over 140 different experts to share their top tactics for creating addictive, shareable content. Check out the infographic below to learn what they had to say.last_img read more

  • 12 Great Examples That Prove the Power of Repurposing Content

    first_img Don’t forget to share this post! Stagnant organic traffic is the last thing you want to see when reviewing metrics, but it’s an issue that every marketer deals with at some point.Those dips and plateaus in traffic can come from industry changes, how your audience digests content, the amount (and quality) of new content you’re producing, or how relevant your older content is.Sometimes, all your content needs is a little refreshing and repurposing to keep your audience interested. So to inspire your repurposing efforts, I put together some benefits and examples below. Check ’em out. Why You Should Repurpose ContentOne of my favorite tidbits of advice about content marketing comes from Social Triggers founder Derek Halpern, in a post on why bloggers fail.“You don’t have to create content day in and day out. You just have to work on getting the content you already have in the hands of more people,” Halpern explains. And that’s the main idea behind repurposing content: Take something you’ve created, put a new spin on it, and give it new life.Aside from the fact that the hard work is already done, here are a few other benefits for repurposing content:Reaching New AudiencesWhen you first publish a piece of content, the performance might be average. However, over time, it gains traction and does a little better. When you repurpose that content in a new format and/or update it, you can reach new audience segments that otherwise may have never found it.Reinforcing Your MessageWhen discussing the merits of repurposing content, Kevan Lee of Buffer points out that repetition is important with marketing. Marketing’s Rule of Seven states that buyers need to hear your message approximately seven times before they will close the deal.Rather than covering a topic once and letting it disappear into the archives, repurpose your articles to consistently deliver your message to your audience. This works great if you’re starting with high-value, authoritative content. It makes it easier to find unique ways to reinforce your message.Improved Organic VisibilityOrganic search still provides the majority of site traffic. One study from BrightEdge found that organic search holds a 51% share among traffic sources. If that’s accurate, then repurposing optimized content in various formats can give you a significant lift in organic visibility and traffic.Publishing a variety of content gives you more access to search real estate for targeted queries. If you publish your content on other sites, then you’ll also (sometimes) have the benefit of backlinks.How to Choose Content for RepurposingChances are, you already have extensive archives of content on your blog. You might even have a lot of off-site content like guest posts that you can leverage.Instead of getting bogged down with sorting through content individually to find the popular stuff, just go to your analytics. Look at specific metrics to easily sort and rank your content to find the top posts. I recommend paying attention to views, time on site, and social engagement, but you can also simplify the process by ranking content based on the total number of views and how it has declined over time.For ranking both internal and external content, I also try to include factors such as the amount of post engagement and the quantity of shares.Something to keep in mind while sorting: Don’t just base it on popularity. A post may have less engagement or traffic than your #1 piece of content, but if it can be updated with valuable data or leveraged around new trends to improve visibility, then it still might be a winner.12 Examples of Strategic Content Repurposing1) Joe Pulizzi’s Epic Content Marketing BookIn 2013, Content Marketing Institute founder Joe Pulizzi had committed to publishing another book, Epic Content Marketing, but he struggled to find time to write it.He needed 25 chapters at about 2,000 words each to complete his book. Every week, he produced content that was relevant to the chapters of his book for LinkedIn and the blog at Content Marketing Institute. As the deadline for the book neared, Joe was able to utilize those blog posts to fulfill all of his content obligations — including the new book.2) Jay Baer: Short Videos into Multiple Content PiecesJay Baer, founder of Convince and Convert, creates three-minute informational videos on a variety of topics — from business to social media. To maximize the reach of this content, his team repurposes his video content into a variety of formats and content pieces to publish on his site. These include:iTunes audio podcastsBlog content for the Convince and Convert websiteBlog content for the Jay Today websiteLinkedIn Pulse postsPosts on MediumPromotions through various social channels3) Copyblogger: Leveraging Slide DecksCopyblogger’s teams are well-known for the high-quality content they produce on the subjects of copywriting, content marketing, and engaging audiences through the power of words. They’re also no stranger to the power of repurposing content. They took one blog post, The 3-Step Journey of a Remarkable Piece of Content and transformed it into a SlideShare.That SlideShare presentation has earned 38K+ views to date.4) Ben Hardy/Goinswriter: Expanding to New PlatformsBen started blogging in May of 2015 with the goal of growing his audience. He knew having a large readership would help him connect with a traditional publisher, so he began posting on his own blog and repurposed that content on Medium.Some of his content went viral on Medium, generating a massive surge in traffic back to his site. He added a call-to-action to his Medium articles to opt-in and subscribe to his blog, and within 6 months, he grew his subscriber list from 0 to 20,000.5) Videofruit: Repurposing Content to Drive a New ProductLaunching a new product can be a challenge, and creating an entirely new product is even more difficult. But Bryan Harris simplified the launch of new products with content marketing.Pulling from his most popular posts, he compiled data that revealed the needs and interests of his followers in order to develop a new product they would be most likely to purchase. The result: He banked $10,000 within 24 hours of launch.6) Internet Business Mastery: Creating Audio Blogs to Boost DownloadsJeremy and Jason host the Internet Business Mastery podcast, but they also have individual blogs to maintain. They decided to run an experiment where they read and recorded their more popular blogs and then uploaded them to their podcast. Those audio blogs saw 60-100% more downloads than their featured podcasts. 7) ProBlogger: From Blog to EbookDarren Rowse, founder of ProBlogger, received a lot of positive feedback on his series, “31 Days to Build a Better Blog.” To streamline the content and monetize it, Rowse packaged the series into an ebook and started selling it for $29.99. Even years after the initial launch, the book is still available, and it’s even bought and used as material in online courses.8) Matthew Woodward: Driving Subscribers with LinkedInIn 2015, SEO professional Matthew Woodward started using LinkedIn as a publishing platform to expand his audience reach. His strategy included repurposing previous content that had been featured and creating follow-up articles to his popular content. By recycling just a few of his popular posts, he quickly snagged over 300 new subscribers at a 76.15% conversion rate.9) Matthew Barby: To the Frontpage of BuzzFeedMatthew Barby, head of growth at HubSpot, managed to make it to the frontpage of BuzzFeed not once, but twice. Rather than creating brand-new content, he repurposed content into a listicle featuring high protein vegetarian recipes. With a little paid social boost, he got the attention of editors and scored over 140,000 views.10) Backlinko: Boosting Organic TrafficBrian Dean of Backlinko received a great case study from a user, but instead of promoting it on its own, he added it to an older post and promoted that updated content to his social followers and subscribers. With a simple update and a quick promotion, that old post saw a 111.37% increase in organic traffic.11) Moz: Whiteboard FridaysThe team over at Moz consistently creates Whiteboard Friday videos to provide visual demonstration and engagement to their audience. Those videos are distributed individually, but they’re also turned into blog posts with video transcriptions. That’s a perfect recipe for optimization and organic traffic.12) Buffer: The “No New Content” ChallengeThe Buffer team rolled out a brief experiment in 2015 to see what would happen if they stopped producing new content and only repurposed/refreshed their existing content. This strategy involved repurposing two to three new pieces each week for one month. At the end of the experiment, organic search traffic grew over 4%. New SlideShare presentations nabbed almost 200,000 views, and one Medium post captured 2,888 views and made it into the Top 20 for a day.Write Less, Promote MoreThere are tremendous benefits to repurposing content, and it’s an easy way to fill the gaps of your content schedule because most of the work has already been done.Go back through your data, find your best-performing content, and transform it into something new that will lift your organic traffic and leads. Take a cue from all the successful examples I’ve listed here — it’s a lot easier than you think.How have you repurposed content before? What kind of results did you see from your efforts? Share your story with me in the comments below. Topics: Originally published Nov 14, 2016 8:00:00 AM, updated July 28 2017 Blog Optimizationlast_img read more

  • What’s a Competitive Analysis & How Do You Conduct One?

    first_img Topics: 1. Determine who your competitors are.First, you’ll need to figure out who you’re really competing with so you can compare the data accurately. What works in a business similar to yours may not work for your brand.So how can you do this?Divide your “competitors” into two categories: direct and indirect.Direct competitors are businesses that offer a product or service that could pass as a similar substitute for yours, and that operate in your same geographic area.On the flip side, an indirect competitor is one that provides products that are not the same but could satisfy the same customer need or solve the same problem.It seems simple enough on paper, but these two terms are often misused.When comparing your brand, you should only focus on your direct competitors. This is something many brands get wrong.Let’s use an example: Stitch Fix and Fabletics are both subscription-based services that sell clothes on a monthly basis and serve a similar target audience.But as we look deeper, we can see that the actual product (clothes in this case) are not really the same; one brand focuses on stylish everyday outfits while the other is workout-centric attire only.Yes, these brands satisfy the same need for women (having trendy clothes delivered right to their doorstep each month), but they do so with completely different types of clothing, making them indirect competitors.This means Kate Hudson’s team at Fabletics would not want to spend their time studying Stitch Fix too closely since their audiences probably vary quite a bit. Even if it’s only slightly, this tiny variation is enough to make a big difference.Now, this doesn’t mean you should toss your indirect competitors out the window completely.Keep these brands on your radar since they could shift positions at any time and cross over into the direct competitor zone. Using our example, Stitch Fix could start a workout line, which would certainly change things for Fabletics.This is also one of the reasons why you’ll want to routinely run a competitor analysis. The market can and will shift at anytime, and if you’re not constantly scoping it out, you won’t be aware of these changes until it’s too late.2. Determine what products your competitors offer.At the heart of any business is its product or service, which is what makes this a good place to start.You’ll want to analyze your competitor’s complete product line and the quality of the products or services they’re offering.You should also take note of their pricing and any discounts they’re offering customers.Some questions to consider include:Are they a low-cost or high-cost provider?Are they working mainly volume sales or one-o purchases?What is their market share?What are characteristics and needs of their ideal customers?Are they using different pricing strategies for online purchases versus brick and mortar?How does the company differentiate itself from its competitors?How do they distribute their products/services?3. Research your competitors sales tactics and results.Running a sales analysis of your competitors can be a bit tricky.You’ll want to track down the answers to questions such as:What does the sales process look like?What channels are they selling through?Do they have multiple locations and how does this give them an advantage?Are they expanding? Scaling down?Do they have partner reselling programs?What are their customers reasons for not buying? For ending their relationship with the company?What are their revenues each year? What about total sales volume?Do they regularly discount their products or services?How involved is a salesperson in the process?These helpful pieces of information will give you an idea of how competitive the sales process is, and what information you need to prepare your sales reps with to compete during the final buy stage.For publicly held companies, you can find annual reports online, but you’ll have to do some sleuthing to find this info from privately owned businesses.You could find some of this information by searching through your CRM and reaching out to those customers who mentioned they were considering your competitor. Find out what made them choose your product or service over others out there.To do this, run a report that shows all prospective deals where there was an identified competitor.If this data is not something you currently record, talk to marketing and sales to implement a system where prospects are questioned about the other companies they are considering.Essentially, they’ll need to ask their leads (either through a form field or during a one- on-one sales conversation) to identify who their current service providers are, who they’ve used in the past, and who else they are considering during the buying process.When a competitor is identified, have your sales team dive deeper by asking why they are considering switching to your product. If you’ve already lost the deal, be sure to follow up the with prospect to determine why you lost to your competitor. What services or features attracted the prospect? Was it about price? What’s the prospect’s impression of your sales process? If they’ve already made the switch, find out why they made this decision.By asking open-ended questions, you’ll have honest feedback about what customers find appealing about your brand and what might be turning customers away.Once you’ve answered these questions, you can start scoping out your competitor’s marketing efforts.4. Analyze how your competitors market their products.Analyzing your competitor’s website is the fastest way to gauge their marketing efforts. Take note of any of the following items and copy down the specific URL for future reference:Do they have a blog?Are they creating whitepapers or ebooks?Do they post videos or webinars?Do they have a podcast?Are they using static visual content such as infographics and cartoons?What about slide decks?Do they have a FAQs section?Are there featured articles?Do you see press releases?Do they have a media kit?What about case studies?Do they publish buying guides and data sheets?What online and offine advertising campaigns are they running?5. Take note of your competition’s content strategy.Then, take a look at the quantity of these items. Do they have several hundred blog posts or a small handful? Are there five white papers and just one ebook?Next, determine the frequency of these content assets. Are they publishing something new each week or once a month? How often does a new ebook or case study come out?Chances are, if you come across a robust archive of content, your competitor has been publishing regularly. Depending on the topics they’re discussing, this content may help you hone in on their lead generating strategies.From there, you should move on to evaluating the quality of their content. After all, if the quality is lacking, it won’t matter how often they post since their target audience won’t find much value there.Choose a small handful of samples to review instead of tackling every single piece to make the process more manageable.Your sampler should include content pieces covering a variety of topics so you’ll have a fairly complete picture of what your competitor shares with their target audience.When analyzing your competitor’s content, consider the following questions:How accurate is their content?Are spelling or grammar errors present?How in-depth does their content go? (Is it introductory level that just scratches the surface or more advanced topics with high-level ideas?)What tone do they use?Is the content structured for readability? (Are they using bullet points, bold headings, and numbered lists?)Is their content free and available to anyone or do their readers need to opt-in?Who is writing their content? (In-house team? One person? Multiple contributors?)Is there a visible byline or bio attached to their articles?As you continue to scan the content, pay attention to the photos and imagery your competitors are using.Do you quickly scroll past generic stock photos or are you impressed by custom illustrations and images? If they’re using stock photos, do they at least have overlays of text quotes or calls-to- action that are specific to their business?If their photos are custom, are they sourced from outside graphic professionals or do they appear to be done in-house?When you have a solid understanding of your competitor’s content marketing strategy, it’s time to find out if it’s truly working for them.6. Analyze the level of engagement on your competitor’s content.To gauge how engaging your competitor’s content is to their readers, you’ll need to see how their target audience responds to what they’re posting.Check the average number of comments, shares, and likes on your competitor’s content and find out if:Certain topics resonate better than othersThe comments are negative, positive, or a mixPeople are tweeting about specific topics more than othersReaders respond better to Facebook updates about certain contentDon’t forget to note if your competitor categorizes their content using tags, and if they have social media follow and share buttons attached to each piece of content. Both of these will a ect engagement activity.7. Observe how they promote their marketing content.From engagement, you’ll move right along to your competitor’s content promotion strategy.Keyword density in the copy itselfImage ALT text tagsUse of internal linkingThe following questions can also help you prioritize and focus on what to pay attention to:Which keywords are your competitors focusing on that you still haven’t tapped into?What content of theirs is highly shared and linked to? How does your content compare?Which social media platforms is your target audience using and the most active on?What other sites are linking back to your competitor’s site, but not yours?Who else is sharing what your competitors are publishing?Who is referring traffic to your competitor’s site?For the keywords you want to focus on, what is the diffculty level? There are several free (and paid) tools that will give you a comprehensive evaluation of your competitor’s search engine optimization.8. Look at their social media presence, strategies, and go-to platformsThe last area you’ll want to evaluate when it comes to marketing is your competitor’s social media presence and engagement rates.How does your competition drive engagement with their brand through social media? Do you see social sharing buttons with each article? Does your competitor have links to their social media channels in the header, footer, or somewhere else? Are these clearly visible? Do they use calls-to-action with these buttons?If your competitors are using a social network that you may not be on, it’s worth learning more about how that platform may be able to help your business, too. To determine if a new social media platform is worth your time, check your competitor’s engagement rates on those sites. First, visit the following sites to see if your competition has an account on these platforms:FacebookTwitterInstagramSnapchatLinkedInYouTubePinterestThen, take note of the following quantitative items from each platform:Number of fans/followersPosting frequency and consistencyContent engagement (Are users leaving comments or sharing their posts?)Content virality (How many shares, repins, and retweets do their posts get?)With the same critical eye you used to gauge your competition’s content marketing strategy, take a fine-toothed comb to analyze their social media strategy.What kind of content are they posting? Are they more focused on driving people to landing pages, resulting in new leads? Or are they posting visual content to promote engagement and brand awareness?How much of this content is original? Do they share curated content from other sources? Are these sources regular contributors? What is the overall tone of the content?How does your competition interact with their followers? How frequently do their followers interact with their content?After you collect this data, generate an overall grade for the quality of your competitor’s content. This will help you compare the rest of your competitors using a similar grading scale.9. Perform a SWOT Analysis to learn their strengths, weaknesses, opportunities, and threatsAs you evaluate each component in your competitor analysis (business, sales, and marketing), get into the habit of performing a simplified SWOT analysis at the same time.This means you’ll take note of your competitor’s strengths, weaknesses, opportunities, and threats any time you assess an overall grade.Some questions to get you started include:What is your competitor doing really well with? (Products, content marketing, socialmedia, etc.)Where does your competitor have the advantage over your brand?What is the weakest area for your competitor?Where does your brand have the advantage over your competitor?What could they do better with?In what areas would you consider this competitor as a threat?Are there opportunities in the market that your competitor has identified?You’ll be able to compare their weaknesses against your strengths and vice versa. By doing this, you can better position your company, and you’ll start to uncover areas for improvement within your own brand.How Does Your Business Currently Stack Up?Before you accurately compare your competition, you need to establish a baseline. This also helps when it comes time to perform a SWOT analysis.Take an objective look at your business, sales, and marketing e orts through the same metrics you use to evaluate your competition.Record this information just like you would with a competitor and use this as your baseline to compare across the board.Ready to get started with the full ebook and template? Click here to access the complete Competitive Analysis Kit. Editor’s Note; This post was originally published prior to July 2018 but was updated in November 2019 for comprehensiveness. A competitive analysis helps you learn the ins and outs of how your competition works. It also helps you identify what they’re doing right and opportunities where you can easily one-up them by using a strategy they haven’t taken advantage of. Click here to get started with our free market research kit.Competitive Analysis in MarketingEvery brand can benefit from regular competitor analysis. By performing a competitor analysis, you’ll be able to:Identify gaps in the marketDevelop new products and servicesUncover market trendsMarket and sell more effectivelyAs you can see, learning any of these four components will lead your brand down the path of achievement. But before you get too excited to start, we need to nail down a few important basics.Once you identify your true competition, you’ll need to determine what metrics you’ll be comparing across the board. Below, we’ll give nine specific factors to compare and tips on how to identify this competition in the first place. What is a competitive analysis? Originally published Nov 12, 2019 9:18:00 AM, updated November 13 2019 Determine who your competitors are. Determine what products your competitors offer. Research your competitors sales tactics and results. Analyze how your competitors market their products. Take note of your competition’s content strategy. Analyze the level of engagement on your competitor’s content. Observe how they promote marketing content. Look at their social media presence, strategies, and go-to platforms Perform a SWOT Analysis to learn their strengths, weaknesses, opportunities, and threats. A competitive analysis is a strategy where you identify major competitors and research their products, sales, and marketing strategies. By doing this, you can create solid business strategies that improve upon your competitor’s. How to do a Competitive Analysis When was the last time you ran a competitive analysis for your brand?And most importantly, do you know how to do one efficiently?If you’re not sure, or if the last “analysis” you ran was a quick perusal of a competitor’s website and social media presence, you’re likely missing out on important intelligence that could help your brand grow. Conducting Marketing Research Don’t forget to share this post!last_img read more

  • FIFA U-17 Women’s World Cup in India to be held from Nov 2 to 21 next year

    first_imgThe FIFA U-17 Women’s World Cup, to be hosted by India, will be held from November 2 to 21 next year. The age group showpiece event of the FIFA will be held in four cities across the country.Last month, the Kalinga Stadium in Bhubaneswar has been provisionally confirmed as a venue, pending FIFA approval. Kolkata, Navi Mumbai, Goa and Ahmedabad are in the running for the other three host cities.India was announced as the host country in March this year. Spain are the defending champions, having won the title of the biennial tournament in 2018.As India has got automatic qualification as hosts, it is not entering the Asian qualification campaign in the AFC U-16 Women’s Championship which will be held in Thailand from September 15 to 28.Also See:last_img read more

  • Afghanistan Cricket Board appoints former South African all-rounder Lance Klusener as head coach

    first_imgFormer South Africa all-rounder Lance Klusener has been appointed as new Head Coach by the Afghanistan Cricket Board.After the tenure of former Head Coach Phil Simmons was completed, ACB invited applications for the position and received over 50 applications from candidates that also included Lance Klusener.ACB CEO Lutfullah Stanikzai said that the process was carried out successfully concluding with the appointment of Klusener who will commence his role prior to the series against West Indies in November. He added: “Lance Klusener is a renowned name in the cricketing world. It will be great to see our players benefit from his vast experience both as a player and a coach.” Mr. Stanikzai expressed confidence that Klusener’s presence would prove effective in the national team’s preparations for next year’s Asia Cup as well as the ICC T20 World Cup in Australia.Meanwhile, Mr. Klusener said: “I am extremely excited and honored to be given the opportunity to work with some of the best talent in world cricket. Everyone knows the fearless brand of cricket Afghanistan play. I am very confident that with some hard work we can become one of the best sides in the world. I am really looking forward to working with the Afghanistan team and helping them take their cricket to the next level.”Lance Klusener is Level 4 certified coach and has served as bowling coach of Mumbai Indians in IPL, consultant to South Africa National Academy, batting coach of South Africa Test team, Head Coach of Dolphins franchisee in South Africa domestic cricket, batting coach of Zimbabwe and most recently as batting coach of South Africa T20I team.advertisement(ACB Press release)Also Read | 6 for 7. Meet Sri Lanka’s 17-year-old Slinga who bowls like MalingaAlso Read | England may rope in South Africa’s Gary Kirsten as head coachlast_img read more

  • Report: Juventus 2 Torino 0

    first_imgJuventus 2 Torino 0: Costa and Mandzukic earn Coppa Italia derby win Jamie Smith Last updated 1 year ago 05:37 1/4/18 Mario Mandzukic Twitter/@juventusfcen Juventus set up a Coppa Italia semi-final against Atalanta by beating rivals Torino 2-0 thanks to Douglas Costa and Mario Mandzukic goals. Douglas Costa and Mario Mandzukic were on target as Juventus moved into the semi-finals of the Coppa Italia with a 2-0 derby win at home to Torino on Wednesday.Juventus are seeking to win the tournament for the fourth year in a row but they were made to battle against their local rivals to set up a last four meeting with Atalanta, who shocked Serie A leaders Napoli a day earlier.Costa gave Juventus a deserved early lead with a powerful volleyed finish but Torino almost equalised within two minutes, M’Baye Niang’s shot after a rapid break hitting the post. Article continues below Editors’ Picks Lyon treble & England heartbreak: The full story behind Lucy Bronze’s dramatic 2019 Liverpool v Man City is now the league’s biggest rivalry and the bitterness is growing Megan Rapinoe: Born & brilliant in the U.S.A. A Liverpool legend in the making: Behind Virgil van Dijk’s remarkable rise to world’s best player Mandzukic spurned two presentable chances to extend Juve’s lead early in the second half, before the Croatia striker settled the tie after 66 minutes with a cute chipped finish, the goal awarded after a video assistant referee (VAR) referral.Despite the hosts progressing, it was another frustrating game for Paulo Dybala, who could not extend his run of scoring in all six of his home appearances in the Coppa Italia.Torino had scored 11 goals in this season’s competition to be the tournament’s most prolific side, but they could not find a way through a Juve defence that has conceded one goal in 10 games in all competitions.Miralem Pjanic fired an early effort at Vanja Milinkovic-Savic as Juventus started well in a frenetic derby atmosphere in Turin. The Bianconeri took the lead in the 15th minute, Costa lashing in on the volley after an attempted defensive clearance took a big deflection off Dybala. Back of the net @douglascosta. #JuveTorino #TIMCup— JuventusFC (@juventusfcen) January 3, 2018Dybala should have doubled Juve’s advantage moments later, but the Argentine hit a left-footed drive well over. In an end-to-end encounter Niang was then inches away from equalising, bursting into the box after a strong run in the left channel and seeing his rifled effort clip the outside of the far post. Milinkovic-Savic denied Dybala from close range after Costa’s terrific burst down the left wing set up the striker as Juve threatened to kill the tie, while the offside flag soon correctly denied the Brazilian a second.Mandzukic – making a rare start up front with Gonzalo Higuain rested – missed two chances shortly after the restart, heading Stephan Lichtsteiner’s cross over and then somehow missing Costa’s low centre when unmarked six yards from goal.Blaise Matuidi went close after 58 minutes but the France international could only stab Dybala’s cross wide following excellent build-up play from Mandzukic, who then got his goal.Another fortunate deflection fell kindly to Mandzukic and goalkeeper Milinkovic-Savic was left sprawling by a delightful lofted finish from the Croatian.GOAAAAAALLLLLL @MarioMandzukic9!!! JUVE DOUBLES THE LEAD!!!#JuveTorino #ForzaJuve— JuventusFC (@juventusfcen) January 3, 2018Torino felt the strike should have been disallowed for a tackle by Sami Khedira in the build-up, but following a VAR referral the goal was given and the visitors’ coach, Sinisa Mihajlovic, was dismissed for his angry protests.Juve’s second goal ended any hopes of a Toro fightback, with Milinkovic-Savic saving from substitute Higuain with six minutes to play to keep the scoreline respectable. Key Opta stats:- Juventus have progressed to the semi-finals in four straight seasons: the last time they were eliminated in the quarter-finals was back in 2013-14.- Torino have been eliminated in their last two Coppa Italia quarter finals: the last before this season was in 2008-09.- Juventus have won seven of their last eight Coppa Italia games.- Juventus have scored in all their last 16 Coppa Italia home games: their best run since 1976. read morelast_img read more

  • VAR set for English club football debut

    first_imgFA Cup VAR to make English club football debut in Brighton vs Crystal Palace Harry Sherlock Last updated 1 year ago 19:17 1/8/18 FacebookTwitterRedditcopy Comments(0) VAR Getty FA Cup Brighton & Hove Albion Brighton & Hove Albion v Crystal Palace Crystal Palace The technology will be employed during Crystal Palace’s FA Cup encounter with Brighton and Hove Albion on Monday Video Assistant Referee (VAR) technology will be used during Monday’s FA Cup third round tie between Brighton and Crystal PalaceThe technology, which was used at the 2016 Club World Cup, has also been used in Germany, Italy and at the Confederations Cup.VAR can be used in four separate situations, termed as “match-changing”: goals, penalties, straight red cards and cases of mistaken identity. Article continues below Editors’ Picks Lyon treble & England heartbreak: The full story behind Lucy Bronze’s dramatic 2019 Liverpool v Man City is now the league’s biggest rivalry and the bitterness is growing Megan Rapinoe: Born & brilliant in the U.S.A. A Liverpool legend in the making: Behind Virgil van Dijk’s remarkable rise to world’s best player England’s friendly against Germany in November was the first time VAR had been available in this country, though the referee did not call upon it, while it will also be used in the Carabao Cup semi-final encounters between Chelsea and Arsenal, as well as the final.Two teams of referees will monitor footage from London, and a screen will be set up at the side of the field of play, for the referee’s use. No goal!VAR came into play during Real Madrid’s FIFA Club World Cup semi-final against Al Jazira as Casemiro’s header was ruled out.— Goal (@goal) December 13, 2017 The referee can ask for VAR to be employed, or an official can be advised to review a decision using the tech.Former referee Mike Riley, manager of the Professional Game Match Officials Board, believes that there will need to be an adjustment period for most refs, and insists VAR is not “100% perfect”.”It’s going to take us time,” he told the BBC. “You’re actually asking a generation of referees to relearn or learn new processes and skills.”It will never be 100% because it’s so subjective on certain things and we’re asking the clear and obvious question.”We don’t want errors. If through this we make that 4% [of incorrect decisions] 2%, we’ve benefited the game.”last_img read more

  • Four-star Receiver Names OSU in top 11

    first_imgWhile you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up. Oklahoma State already has two big-time receivers in the fold now for 2017 with Tylan Wallace and Braydon Johnson on board. And they could look to add another big-time talent to the fold, now that the Cowboys have made the top 11 for Jeremiah Holloman, who released his top 11 on Wednesday via twitter:Top Twelve ⌛️— Jeremiah Holloman (@Obey_Classics) July 28, 2016Holloman is a four-star, 6-2, 185lb. prospect from Covington, GA, with close to 50 scholarship offers. Among his top schools, Georgia, Tennessee, and Miami all figure to be top players given his relative proximity to the schools. But OSU has stepped up their game recruiting him, and with the 2017 class off to a fast start, Holloman would obviously be a welcomed momentum boost as the Pokes roll into the fall.last_img read more

  • The Reload: OSU Offers Kansas Commitment, Pushing Hard for 2018 LB DaShaun White

    first_imgThe Reload is PFB’s recruiting recap, catching you up to speed on the latest news and rumors regarding Oklahoma State recruiting.OSU giving full court press to top linebacker target DaShaun WhiteOklahoma State has two linebackers in the fold for 2018 in outside linebacker and safety Kolby Peel and inside linebacker Blake Barron. But Glenn Spencer isn’t yet done, making North Richland Hills (Texas) outside linebacker DaShaun White his top priority on the trail.White is set to narrow his list of top schools soon, and he says OSU is expected to be among that cut because of his relationship with a former Cowboy player turned graduate assistant.“Believe it or not, I actually have my best relationship with graduate assistant Andre Sexton,” White told Rivals. “He’s been talking to me since one of my games last season and started recruiting me early … He’s a coach that makes me feel at home, so with that, that’s really the biggest thing for me. With the culture they have there, I think they’re going to be a really good football team there the next couple of years.”White now has 19 Division I offers after blowing up this spring which include Oklahoma, UCLA, Texas A&M, TCU and others.Jabbar Muhammad offer No. 1 for 2020 prospectOklahoma State is offer No. 1 for 2020 cornerback Jabbar Muhammad of DeSoto, Texas, where OSU has had a great deal of success recruiting over the years. Chris Lacy and A.J. Green are currently on the roster and DeSoto alums, and Green took to Twitter after Muhammad’s offer to encourage OSU fans to show him some love.Muhammad is a 5-foot-10 prospect who will be a sophomore next season.Eddie Smith, 2018 cornerback, offered by OSUCornerback remains a major priority in the 2018 class and Eddie Smith of Slidell, Louisiana, is the latest target. Smith, like early enrollee Lamarcus Morton, plays both wide receiver and cornerback but OSU likes him at corner. He’s a three-star prosect with offers from Mississippi State, Tennessee, Texas Tech and others. Smith played both sides of the ball last season and had a good deal of success catching 11 passes for 275 yards and five touchdowns, while recording 33 tackles, one tackle for loss, two INT’s, and one defensive TD for DeSoto.In state lineman offered by OSUFollowing a recent unofficial visit, fast-rising in-state two-way lineman Jacob Farrell reported a visit from OSU. Farrell is a 6-foot-6, 280 pound prospect who Josh Henson recently paid a visit to, which gives rise to the thought that OSU could (and likely is) set to target five high school offensive linemen in the 2018 class.“The visit went great,” Farrell told Scout of his visit. “We checked out all the facilities and they showed us all over the campus. I liked what I saw.”Along with OSU, Farrell now has opportunities from Kansas, Texas Tech and Utah State.2018 wide receiver Jonathan Shepherd offeredOSU’s lone wide receiver commit in the 2018 class is a big one in Tulsa Union’s C.J. Moore, but that isn’t the only pass-catcher OSU is taking in the class. The staff has its sights set on three-star Kilgore receiver Jonathan Shepherd, who reported the offer this week. Subsequently, prediction in OSU’s favor was made in his 247sports crystal ball. While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.center_img Shepherd also holds offers from TCU, Texas Tech and New Mexico, among others. Scout recently tagged him as an up-and-comer to watch in the Texas area.In a field full of good receivers, Shepherd stood out and has solidified himself as one of the very best sleeper prospects in the entire state of Texas. The 6-foot-4, 182-pounder won several 1-on-1 reps as his frame and top-end speed give him a dangerous combination. He has made recent unofficial stops in at LSU and Texas.Kansas commit offered by OSUTevailance Hunt joined Shepherd among wide receivers who were offered this week. The Kansas commitment from Texas High committed to Kansas just a month ago, and OSU is the only school to offer since.Hunt caught 36 passes for 701 yards last season and 10 touchdowns during Texas High’s 10-0 regular season.Hunt’s Texas High teammate Quin Hampton is signed with Kansas and will be a receiver next season for the Jayhawks, a big factor in his decision to commit last month. But don’t be surprised to see OSU and others look to break that commitment as summer rolls on.Running backs coach Wozniak in to see 2018 targetOklahoma State landed and signed 2017 running back J.D. King last cycle, and this cycle it remains in the mix for 2018 dual-threat quarterback James Graham, whom OSU has offered as a running back. Running backs coach John Wozniak was in recently to stop and check on Graham in Georgia.From Scout on what he does best on the gridiron.James Graham is a 6-foot-1, 180 pound athlete out of Fitzgerald (Ga.).  He plays quarterback for the Hurricanes and he helped them get to the state championship game in 2015.  He loves to have the ball in his hands, and he is very good with it.  His position preference is quarterback, but he is being recruited as an athlete due to his ability to play wide receiver, running back and defensive back.  At quarterback, Graham is a runner first.  They do not throw the ball a lot in his offense, so he has a ways to go as a passer, but he is an exceptional athlete who can hurt defenses with his legs.  When watching him play, I think wide receiver because he is fluid in the open field and a great runner with the ball in his hands.  But, you see the type of athlete he is, and he’d be fun to look at as a cornerback with his size and length.  He is a versatile player who could end up on either side of the ball on the next level.  He has a nice burst in the speed department. [Scout]Graham says OSU has an edge in his recruitment because he has a teammate who will be on campus, as does Virginia Tech. It seems he’s really looking to find a fit where he can play quarterback at the next level, however with Spencer Sanders committed, that might be a deterrent for him picking OSU. He’s likely to take his recruitment down closer to signing day, which could benefit OSU, as he plans to make official visits during his senior year.last_img read more

  • Dez Bryant Says He Was Pulled Over (And Let Go) Once for Going 180 MPH

    first_imgLife as a professional athlete isn’t always glory and fame off the playing field, but it sure does have its perks as Dez Bryant has apparently realized.In an interview shortly after meeting the Indy 500 winner this weekend, Bryant was quizzed about car-related questions in his own life, which lead to the question everyone wanted to know but was scared to ask: What’s the fastest you have ever driven?“Back in my heydays,” Bryant said, “I’m gonna do it. I don’t care. I don’t do it anymore … but when I first got my license, I got it suspended for a year because I was going a little bit too fast. The fastest I have been .. probably about 180.”WHEN YOU FIRST GOT YOUR LICENSE YOU WENT 180?! My first car was a Honda Civic and I know personally that thing wouldn’t go over 100 without shaking a couple lugnuts loose. But wait, who drives a Bentley as a new driver?“Hey hey hey hey hey hey hey hey hey hey hey hey move on I gave you all some good info now,” Bryant responded after he was asked about the Bentley.Bryant says he was eventually pulled over after the officer had to turn his lights off and sneak up on him for his stunt but got off with a warning because “the cop thought it was pretty cool.”What a story.After meeting the winner of the Indy 500, @DezBryant tells a wild story about getting pulled over while driving his Bentley.— FOX Sports: NFL (@NFLonFOX) June 1, 2017 While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.last_img read more

  • Gundy Puts Mullet’s Worth ‘in the Millions’ at Big 12 Media Day Presser

    first_imgWhile you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up. FRISCO, Tex. — It was bound to come up, and Oklahoma State coach Mike Gundy jumped all over it.When asked about the status of his mullet, Gundy priced his locks rather high.“I’m gonna say that the dollar figure is somewhere in the millions for the amount of time we’ve had on the air for that,” he said. “I was very fortunate to get a new contract and should probably get an extension and a raise for that free marketing for the university.”Gundy said he recently trimmed the mullet after it got to “ponytail potential.” He said there are no plans of ridding it any time soon though, instead he plans to “probably let it grow.” That’s probably a good thing for all of us.AdChoices广告Sportscenter and hockey analyst Barry Melrose had Gundy on a few months ago, which certainly boosted the mullet’s popularity. He said that is also to the credit of the marketing and social media teams.“I think that would be a good subject for marketing majors, graduate students to look into,” Gundy said.He’s not wrong.— CBS Sports (@CBSSports) July 18, 2017last_img read more

  • The 20 Most Important People to Oklahoma State’s 2019 Season

    first_imgIt’s almost time for Mike Gundy to roll out his two-QB package and the OSUs to interlock horns in Corvallis this weekend. As we all know, Friday evening games on national television always go well.This is a big year for a lot of people. The main ones we’ve talked about are, of course, the quarterbacks. But it’s also a big year for Mike Gundy (he peeled off three straight 10-win seasons last time he went 7-6) and the OSU program in general. It’s a big year for two guys who are about to get paid (2 and 30) and a big year for a couple of coordinators who are unproven in this conference.While the non-conference slate isn’t what I would call daunting (or even challenging), Texas in Austin to start Big 12 play looms large. If OSU is going to start another run of 30 wins in three years, it will start there, and it will start at the top of my list of the 20 most important people to the 2019 OSU season.1. Jim Knowles: It’s not like last year can blamed entirely on the defense, but the numbers are the numbers and the numbers for Knolwes are not pretty.Screen Shot 2019-08-28 at 8.40.13 PM.png2. Mike Gundy: He has more or less been saying this for the past few months. Last time he went 7-6, he only lost nine games in the next three years. I don’t know that another string like that is on deck, and I’m not sure what we’re getting this year, but if OSU wants to be good, Gundy needs to be better.3. Dru Brown: I think he ends up being the guy for most of the year. I’m fine with this. Not elated but not really bummed out either. He doesn’t need to be elite — OSU could have won nine games with Taylor Cornelius at the helm — but he needs to play at a high level more consistently than No. 14 did.4. Chuba Hubbard: Good enough to carry a squad by himself. You can feasibly structure a 9-win offense around Chuba and trash depending on how good your defense is (and OSU doesn’t have trash around Chuba on offense). He’s elite.5. Tylan Wallace: Might be the best player in the Big 12. Might not be the best player on his own team (although I think he is).6. Sean Gleeson: I’m excited for Gleeson to post the same PPD number Yurcich did his last four years and get the red carpet treatment. Never be the guy who follows the legend. Always be the guy who follows Yurrich. #narratives7. Dylan Galloway: He has five starts, which makes him one of the least-experienced offensive linemen but one of the most-experienced offensive players. OSU needs to not allow the equivalent of 34 sacks in 2019, and it starts with Galloway at LT.Screen Shot 2019-08-28 at 8.46.17 PM.png8. Dillon Stoner: This is probably too high, but he’s such a steady presence. Has been since he started his playing career under Les Miles.9. Matt Ammendola: OSU playing close games that need closing kicks to lock up heart-stopping victories both on the road and at home? Never heard of it.10. Spencer Sanders: I have resigned myself to thinking he’s not going to play all that much this season. I could be talked into having him as high as No. 2, though, and as low as No. 20.11. Calvin Bundage: It’s strange to have a backup linebacker in my top 11 to start the season, but he’s such an x-factor on defense. Related: NCAA is considering changing the neutral zone to be called the Bundage zone for the 2020 season.12. Tyler Lacy: Gundy said he “slept” through his freshman year, and yet he somehow snagged a starting spot on the defensive line in Year 2. That tells me he’s special.13. Jelani Woods: The most underrated weapon in the country?14. Amen Ogbongbemiga: If you can’t tell, I’m nervous about linebacker!15. Kolby Harvell-Peel: I am all the way in. I think he’s probably a future pro and could (and will) be a monster in the secondary this season.16. LD Brown: I had him at No. 10 in our podcast breaking this down, but after realizing that I’m a moron for putting him ahead of Sanders, I dropped him here. It’s probably still too high, but I guess my point is that going into last season OSU had great safety nets with Chuba and J.D. King at RB2. This year, they have question marks.17. Sam Ehlinger: If he lays an egg in the first game, the path to the Big 12 title gets [looks around wide-eyed] pretty straightforward for these Cowboys.18. Jalen Hurts: Are we 100 percent positive he’s going to be the real deal? I mean, probably, right? But OSU took them to the wire last year in Norman with the Heisman winner and No. 1 pick at the helm. If Hurts slips or gets injured, the Bedlam door could (could!) open.19. Malcolm Rodriguez: I want to see Gundy try and recruit a team solely made up of guys who wrestled in high school.20. Bryce Bray: He’s the only newbie on the OL, and he has a chance to be its face for the next four seasons. I’m excited about the renaissance. While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.last_img read more

  • Scoring against Argentina easy for me, says ‘Lionel Musa’

    first_imgWorld Cup Scoring against Argentina and outshining Messi is easy for ‘Lionel Musa’ Joe Wright Last updated 1 year ago 05:40 6/23/18 FacebookTwitterRedditcopy Comments(0) Ahmed Musa Nigeria Iceland World Cup 2018 Getty World Cup Nigeria Nigeria v Iceland Nigeria v Argentina Iceland Argentina Lionel Messi African All Stars The attacker inspired Nigeria to a win over Iceland to give them a good chance of reaching the last-16, and is confident of beating Argentina Ahmed Musa is ready to inspire Nigeria to victory over Argentina in their final World Cup group game, having apparently been described as “Lionel Musa” in South America.The 25-year-old scored both goals in the 2-0 win over Iceland in Volgograd on Friday, which lifted Nigeria into second in Group D.The result also means Argentina’s hopes of reaching the last 16 are still alive, despite their damaging 3-0 loss to Croatia, with Jorge Sampaoli’s side knowing that a win over Nigeria in St Petersburg on Tuesday could be enough to see them through. Article continues below Editors’ Picks Perfection from Pulisic: Chelsea’s Captain America has arrived in the Premier League Why always Raheem? ‘Unplayable’ Sterling setting a standard Man City’s other stars need to match ‘There is no creativity’ – Can Solskjaer get Man Utd scoring freely again? ‘Everyone legged it on to the pitch!’ – How Foden went from Man City superfan to future superstar Musa’s double took him to four goals at the World Cup for his country, making him their top scorer at international football’s showpiece event, and has apparently led to Argentina fans dubbing him “Lionel Musa” in thanks for him keeping their side alive in Russia.The Leicester City man found the nickname amusing when speaking to the media after the win over Iceland, and warned the real Messi that he has a habit of scoring against his teams, having netted doubles in both a loss to Argentina at the 2014 World Cup and in the International Champions Cup clash with Barcelona in 2016.”Thank you very much for that!” He said when told about the comparison. “Whenever I play against Argentina, when Messi is playing, I can remember four years ago when Messi was playing in Brazil, I scored two goals. When I transferred to Leicester, I played against Barcelona, and I scored another two goals.”Next game, anything can happen. Possibly, I’m going to score another two goals.”Messi missed a penalty in his side’s 1-1 draw with Iceland and cut a disconsolate figure in their 3-0 loss to Croatia in Nizhny Novgorod on Thursday.Ahmed Musa Nigeria Iceland World CupMusa now hopes he can outshine the five-time Ballon d’Or winner in their final group game and help Nigeria reach the last 16.”Scoring against Argentina is not that difficult for me,” he said. “Any game, I take it step by step. If I’m going to score against Argentina, I’m going to do that.”We have to work very hard, we know it’s do or die, we have to go for a draw or win. By the 95th minute, we’ll know who carried the day.”last_img read more